How Businesses Use Unstructured Data for Business Intelligence
Enterprise data is 80 percent unstructured, and that number will continue to grow. The rate of unstructured data’s growth is climbing rapidly at a rate of 55 to 65 percent each year. Full Story: CIO Insight
Incorporating Data And Analytics Into Your Marketing Plan
As the marketing world becomes more complex, you’ll need to incorporate data and analytics into your marketing plan, as they can help you understand your customers and how they interact with your brand. Full Story: Forbes
Marketing analytics to drive Business Growth
In the digital marketing world, there’s an inundation of data. Full Story: MarTech Cube
What are the benefits of predictive analytics for businesses?
The use of data analytics in business today remains fragmented for many reasons. Full Story: Gulf Business
What Is Marketing Analytics? A Comprehensive Guide
Marketing analytics is the way to use the data to measure the effectiveness and efficiency of marketing activities. Full Story: Enterprise Apps Today
Top 10 Biggest Business Intelligence Funding in 2022 So Far
When all the pervasive business intelligence remains elusive to many … a cluster of apps to cover end to end needs of marketing companies. Full Story: Analytics Insight
Why Sustainability Matters To Finance Leaders In Growing Companies
Finance leaders from growing companies have a keen sense of how risks, opportunities, and investments affect the bottom line. Full Story: Forbes
WAYS TO INTEGRATE ARTIFICIAL INTELLIGENCE INTO YOUR DIGITAL MARKETING STRATEGY
Artificial intelligence (AI) has transformed how businesses operate in profound ways. Full Story: Analytics Insight
Google Analytics For Businesses And How To Use It
If there’s one thing that’s desirable for all businesses, it’s profit—or at least the struggle to attain and maximize it. Full Story: Forbes
Twitter Analytics – Uncover The Best Twitter Marketing Insights
Discover how well your Tweets perform and insight into your audience growth on Twitter with Twitter Analytics. Full Story: Search Engine Journal