How Data Analytics Are Used in Marketing
A closer look into three main kinds of data-driven marketing analytics – descriptive, predictive and prescriptive. Full Story: South China Morning Post
Three Strategies For Improving Your Marketing Analytics
Data has become both a blessing and a curse for marketers. Full Story: Forbes
How business intelligence is reshaping the retail industry
Retail is one of the most data-driven industries globally, so using business intelligence tools to understand customer behavior, estimate inventory needs, and build forecasts is the life’s blood of any retailer. Full Story: Appinventiv
Best CRM Software & Systems 2022
It is becoming increasingly difficult to function in the modern digital economy without some form of automated customer management. Full Story: IT Business Edge
Top 5 Best Digital Analytics Software in 2022: Improve Your Sales and Digital Marketing Strategies!
Digital analytics process data from various sources to help businesses keep track of their products/services and performance online. Full Story: Tech Times
Top six big data analytics trends to expect in 2022
Companies are increasingly taking up data analytics to lower costs, enhance customer experience and optimise processes. Full Story: Moneycontrol
How Intelligent Businesses Use Business Intelligence
While BI is a modern term, business intelligence has been helping companies stand up to significant organizational challenges for decades. Full Story: Entrepreneur
7 Ways Business Intelligence Can Improve Your Business
Business intelligence combines business analytics, data visualization, data mining, infrastructure and data tools, and best practices to help companies make more informed decisions. Full Story: Analytics Insight
Top six big data analytics trends to expect in 2022
Companies are increasingly taking up data analytics to lower costs, enhance customer experience and optimise processes. Full Story: Moneycontrol
7 trends that will reshape data analytics in 2022
Since the outbreak in 2020, organisations, be it small-scale or in the big leagues, are increasingly leveraging data & analytics to reduce costs, improve customer experience, optimise existing processes, and achieve more targeted marketing. Full Story: Express Computer