Understanding the customer journey on a mobile app
Customers’ journeys can vary based on the channels they use to interact with brands. For mobile apps, points of purchase, UX and easy onboarding are critical. Full Story: TechTarget
Mobile users are now spending 4-5 hours per day in apps
Although the mobile app boom driven by pandemic lockdowns has long since passed, consumers’ mobile usage is still growing. Full Story: TechCrunch
Thousands of Mobile Apps Leaking Twitter API Keys
New finding comes amid report of overall surge in threats targeting mobile and IoT devices over the past year. Full Story: Dark Reading
As virtual, mobile shopping take root AR crucial for successful holiday season
With the holiday season ahead retailers should prioritize deploying AR shopping to enhance mobile experiences. Full Story: Retail Customer Experience
Four Things E-Commerce Businesses Need To Know About Mobile Ad Fraud
We’re shopping via phones more than ever—even from brick-and-mortar retail stores. Full Story: Forbes
Could rich mobile messaging be the next frontier for advertisers?
From carefully curated apps to artificially intelligent chatbots, the marketing landscape has evolved into an interconnected multichannel hive of tailored communication. Full Story: Mobile Marketing Magazine
How to Manage Your Small Business Finances On the Go
Today’s mobile financial management apps enable you to access and manage your small business finances from wherever you are, whenever you want. Full Story: Entrepreneur
iPhone and Android phone users are getting this great free Spotify upgrade
The Spotify app is now much more social on your iPhone or Android phone. Full Story: T3
Cross-Channel Marketing: Why SMS is an Essential Part of Your E-Commerce Strategy
Cross-channel marketing enables online brands and retailers to blend different communication channels to reach customers and create cohesive shopping experiences. Full Story: Total Retail
Launch of the Management in Practice Mobile App
Management in Practice has launched an app for smartphones and tablets, on IOS and Android, so readers can access our latest news, blogs, and analysis on the go. Full Story: Management in Practice
YouTube experimenting with new feature that allows video zoom in
There are already ways to zoom in on YouTube’s content with various accessibility functions on Android, iOS,and in a desktop browser. Full Story: Hindustan Times
How to market a loyalty program effectively
Apps also let customers track loyalty points from their phones and can boost CX with gamification. To gamify a loyalty program, a mobile app’s UI can display… Full Story: TechTarget
Four Things E-Commerce Businesses Need To Know About Mobile Ad Fraud
We’re shopping via phones more than ever—even from brick-and-mortar retail stores. Full Story: Forbes
Could rich mobile messaging be the next frontier for advertisers?
From carefully curated apps to artificially intelligent chatbots, the marketing landscape has evolved into an interconnected multichannel hive of tailored communication. Full Story: Mobile Marketing Magazine
How to Manage Your Small Business Finances On the Go
Today’s mobile financial management apps enable you to access and manage your small business finances from wherever you are, whenever you want. Full Story: Entrepreneur
iPhone and Android phone users are getting this great free Spotify upgrade
The Spotify app is now much more social on your iPhone or Android phone. Full Story: T3
Reasons Why Businesses Choose Custom Mobile App Development
The popularity of mobile apps is rising as more and more businesses are moving their operations online. Full Story: The European Business Review
5 skills that will help you become a mobile app development specialist
Mobile app development, the creation of software applications designed to run on mobile devices, is a lucrative niche that requires a specific set of skills to excel in. Full Story: TechRadar
How to create a mobile app for a small business
Regularly updated mobile applications are becoming essential for small businesses. The first step for SMBs is knowing all the options for building and maintaining mobile apps. Full Story: TechTarget
7 mobile app features that will be essential to bank customers
The spike in mobile app usage during the pandemic isn’t news. But the degree to which customers consider mobile banking essential has… Full Story: American Banker