Data science could revive targeted marketing after iOS 14 privacy crackdown
Even before the iOS 14.5 update, protecting consumer privacy has been a high priority for big tech and for brands and marketing. Full Story: VentureBeat
M-Commerce is booming – is your mobile app as secure as you think?
When performing tasks, payments, transactions and generally browsing the internet on a desktop, we are often reminded to keep our guard up against possible threats. Full Story: Finextra
Top 7 Mobile App Metrics to Measure Success & Tips to Optimize Them
The mobile app market has exploded remarkably in recent years, and it’s now more important than ever to understand how to measure your app’s success before, during, and after launch. Full Story: CustomerThink
Inside the relaunch of The Economist’s subscription mobile app
The Economist quietly relaunched its subscription mobile app in March, unveiling a new design, more personalized content, additional features and a higher price tag. Full Story: Digiday
How this startup is helping MSMEs enhance their digital presence
Technology for MSMEs: The company is looking to grow 60-80 per cent year-on-year in customer count and expecting similar growth in revenues. Full Story: The Financial Express
5 Reasons Why You Should Focus On Mobile Marketing
In this era of digital marketing, mobile marketing has become the new normal. We can not live a single day without our smartphones. By providing us with solutions for everything, smartphones have become an integral part of our lives. Full Story: TechGraph
How to get a world-class smartphone app for your business
If you want to launch a world-class smartphone app for your business in 2022, then Codehesion is the perfect choice. Full Story: TechCentral
How to Optimize CX Strategies for Different Generations
Despite this agreement among all generations, experts say the CX strategies that work best for each age group differ, though there are no hard and fast rules. Full Story: CMSWire
SMS marketing, or as some say Short Message Service marketing, is one of the most popular marketing techniques. Full Story: MarTech Series
Using text messages, social media marketing, location-based marketing, proximity marketing, and in-app marketing, among others, mobile marketing can reach as many consumers as possible. Full Story: ICTSD
Value Of Mobile Marketing To B2b?
Based on BCG estimates, the ability to streamline operations faster could cost B2B vendors with $2 billion in revenue an estimated $30 million to $60 million in bottom-line profits, or 1% to 20% of sales. Full Story: ICTSD
Top 7 Mobile App Metrics to Measure Success & Tips to Optimize Them
The mobile app market has exploded remarkably in recent years, and it’s now more important than ever to understand how to measure your app’s success before, during, and after launch. Full Story: CustomerThink
The importance of Mobile App Development for Business
Mobile app development is becoming an absolute necessity for any online business. The way we do business has changed thanks to mobile apps. Full Story: TechStory
Mobile App Trends 2022: a Global Benchmark of App Performance
The Mobile App Trends 2022 report provides expert industry analysis on the global and regional developments of the mobile marketing economy over the past year. Full Story: AiThority.com
Custom feeds and other tricks to make you a better Redditor
Recently, Reddit added the Discover Tab to its mobile app as another way for you to cut through the noise and get to the posts you find most interesting. Full Story: Popular Science
Instagram down: Insta mobile app working after suffering global outage
Update: The app is back and working fine. Instagram is down for users globally. Users complain that they are unable to refresh feed or profiles. Full Story: India Today
Mobile app developer salary guide
Odds are you’ve used a mobile app and plan to use one again. That continued demand for mobile app development makes it an exciting and lucrative field. Full Story: ZDNet
Launching a Mobile App in 2022: Insights and Best Practices
Mobile apps evolve quickly, and sodoes the process of building and launching one. Full Story: iTech Post
9 Things to Consider When Integrating a Payment Gateway Into Your Mobile App
With the use of mobile phones and different applications, people now look forward to making payments to various vendors. Full Story: ReadWrite
Top 7 Mobile App Metrics to Measure Success & Tips to Optimize Them
The mobile app market has exploded remarkably in recent years, and it’s now more important than ever to understand how to measure your app’s success before, during, and after launch. Full Story: CustomerThink