PR industry becoming more profitable despite underlying issues, say agency bosses
PR firms across the world expect to become more profitable within the next year, having higher expectations than in 2021, according to a new ICCO survey. Full Story: Campaign
Measure Marketing Wins a 2022 Public Relations and Marketing Excellence Award
Company CEO Arti Sharma shares her thoughts regarding the recent win awarded to Measure Marketing by the Business Intelligence Group. Full Story: PRWeb
Digital PR Strategies for 2022
Learn the value of developing a digital PR strategy and the best practices that will help you achieve a good ROI and boost your SEO visibility. Full Story: The Motley Fool
How to make sure your QR code doesn’t become a PR nightmare
How to make sure your QR code doesn’t become a PR nightmare … Full Story: Protocol
What Differentiates Public Relations From Marketing?
Let’s start with the fact that PR and marketing are not the same, although many people think they are. Full Story: Forbes
Keyboard shortcuts for PR pros
There is no shortage of resources to help PR pros be better and faster at their jobs. Want to be a stronger writer? Full Story: PR Daily
Is Your Startup Ready For Professional PR?
As a serial entrepreneur and three-time company founder who has worked with several public relations firms, I understand what finding the right firm can do for a solid startup that is ready for PR. Full Story: Entrepreneur
7 Ways to Build Strong PR for Your Personal Brand
Here are the keys to building a strong personal brand through PR. Full Story: Entrepreneur
Integrated Marketing Needs PR. And Now!
The following year, 90% of marketers and PR experts told Annenberg they thought the two disciplines were integrating and eventually would become intertwined. Full Story: PRNEWS
‘If used correctly, PR can add human touch to any field’
Basically Public Relations (PR) refers to managing how others see and feel about a person, brand, or a company and PR personnel are responsible for crafting… Full Story: BizzBuzz